How to Make Money Using YouTube

As the internet continues to grow and expand so do the different ways to make money. A new area that is just starting to become noticed is YouTube. This popular video web site has millions of people visiting it an hour and there are a wide variety of new as well as different videos that are posted every day. To be able to use this new form of marketing requires that you use a wide range of ideas that will help you increase your profits. Below are some tips as well as tactics for helping you make money on YouTube.

Make a plan: Before you begin to create any videos to upload to YouTube you want to make sure that you have a well thought out plan that will help guide you and make your video most effective. This would include identifying what target market you are trying to reach, thinking creatively and looking at other examples of videos in the same category that you plan on making your video in. This will lay the ground work so that you know what you need to do to most effectively make money on YouTube.

Do keyword research: To be able to effectively reach the right market requires that you do keyword research to help you identify which keywords would work best for you. What you want to do is focus your keywords on those that have the highest amount of searches on YouTube. This will help effectively target the right audience increasing your chances to make money on YouTube.

Look at popular videos in your category: Once you have your main keywords identified you now want to now take another look at those videos that have the most downloads. Then, ask yourself what was it that made them so popular? Be sure to pay attention to the image, thumbnails, length of the video, quality and what keywords or phrases they are using. This will help you to be able to come up with ideas as to what you need to do so that you can make your video the best that it can possibly be increasing the chance of having lots of downloads, translating into more hits for your web site leading to more chances to make money on YouTube.

Use lots of keywords in your title: A good way to be able to help people effectively find you is to use lots of different keywords in your title. What this will do is help people be able to locate your video more quickly based on more than one keyword appearing in the title.

To make money on YouTube requires that you follow certain tips and tactics that will help you to be successful. By making a plan, doing keyword research, looking at popular videos in your category and using lots of keywords in your title are increasing the chances of how successful you will be able to make money on YouTube.

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How to Make Money Using YouTube

Future of Search

The search industry is always changing as a result of advancement and development. In this video, Anne Kennedy discusses these changes and how they impact the future of search.

Anne has examined the marketplace, researched Google’s investments, and studied how people use and access the Web. Based upon her investigation, she found that customers will look for products and services with video and Twitter. She also discovered that these actions would take place on mobile devices.

According to comScore, the mobile audience in the UK has increased by 10 percent. It has however, doubled in the U.S.

How does Google fit into all this? According to Anne, many people speculate that Google should purchase Twitter, comparing it to YouTube. Anne says that YouTube grew so rapidly that it needed someone like Google to maintain and support its technology. She believes the YouTube acquisition was beneficial to the search giant because YouTube is the television platform for Google to use to develop Google TV as an advertising model.

As a result of its high market penetration, Google has to constantly find methods to sell and reach its customers. If social networks continue to grow and people turn to them for search, and if Google sees that it needs to find more ways to increase its advertising revenue, Anne says that Google may consider purchasing a social network such as Twitter.

The fact that many of the social networks lack a revenue model could be one reason that large players such as Google are hesitant to acquire them. Another drawback for Google at least, is traditional advertisers.

Despite all the questions and speculations, most people agree that the industry has to build new models to quantify spending and determine results. Anne says there is a model that is currently under development called visibility scoring. It looks at the data of visibility outside the site instead of only looking at the traffic on the site.

Although marketers can see the benefits of social media especially in the area of brand awareness, C-level executives have a harder time seeing growth unless they see actual profitability in numbers. With that being said and as budgets continually get tighter, it is even more imperative that models such as that described above emerge.

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Next Internet Millionaire Airs

A new genre of reality shows has hit the internet. Internet entrepreneur Joel Comm hosts an online show giving 12 contestants the chance to learn about internet marketing while receiving cash and prizes. The 12 week show is only available online and has a few twists and turns throughout the series. The Next Internet Millionaire contestants were chosen from YouTube and flown into Colorado for the competition.