Lack of Trust in Search Engines

The results are in for a poll created as part of Hakia.com’s program, “A Search for Better Search.” The poll was conducted to learn what users think of search engines and if they trust them. WebProNews spoke with Hakia’s Chief Communications Officer, Rob Wyse, about the poll. Find out what he had to say along with the shocking results, only on WebProNews.

Google - DoubleClick to Face Congress

Committees in both the House and the Senate are investigating antitrust and privacy issues concerning the Google-DoubleClick deal. Back in April, Google purchased DoubleClick for $3.1 billion. Find out which companies are not happy with the deal, plus the scheduled date for the hearings, right here on WebProNews.

Google’s Latest Development

The world’s #1 provider of Web search and Internet advertising released a new service for business websites that lets visitors search for information within their sites. Google Custom Search Business Edition includes many applications and does not require businesses to run Google ads. Andy Steggles, President of Holiday Home Rental, was asked to take part in the launch. Steggles spoke with WebProNews about the tremendous impact this product will have on the market. Hear what Steggles had to say in the full story, right here on WebProNews.

Facebook’s Latest…

Facebook has been receiving some extra media attention lately. Some analysts believe the social networking mega site may not be worth as much as everyone thinks. Get all the details on WebProNews.

iPhone Update

AT&T has been getting a significant number of their competitors’ business. Also, a major overseas bidder will likely get the rights to seel the iPhone in Europe. For all the details, check out WebProNews.

Turn of Events for Internet Radio

Just when Internet radio supporters were beginning to lose all hope, last night’s events gave them encouragement. SoundExchange Director, John Simson, announced to the House Commerce Committee that webcasters can continue to stream after July 15th, which was the scheduled day of the fee increase. Dan McSwain of the Radio and Internet Newsletter, told WebProNews they are very pleased with this turn of events. Catch the full story including details on a proposed bill which could postpone the fee increase for 60 days, right here on WebProNews.

Looking Grim for Internet Radio

The Court of Appeals overturned the attempt by webmasters to delay the royalty rate deadline deadline which is scheduled for July 15th. SavetheNetRadio.org is urging listeners to call their Senators and Representatives to act on the Internet Radio Equality Act immediately. Stay tuned to WebProNews for the very latest details in this continuing story.

Affiliate Summit: Interview With Jeremy Schoemaker on Monetization

WebProNews spoke with Jeremy Schoemaker, AKA Shoemoney, at the Affiliate Summit in Miami. He shared tips about when to start considering monetization for a site, and also spam prevention methods. Watch our exclusive coverage from the Affiliate Summit in Miami for all the details.

Affiliate Summit: Stratigent’s Bill Bruno on Leveraging Web Analytics to Track Affiliate Programs

At the Affiliate Summit in Miami, Bill Bruno, Principal of Stratigent, LLC, spoke with WebProNews about his session on Leveraging Web Analytics to Track Affiliate Program. Although it is beneficial to have a campaign and track it, it does not stop there. Hear what the next step is, as well as other helpful tips straight from Bill Bruno, right here on WebProNews.

Affiliate Summit Miami: Mark Papia, FOX Interactive Media

WebProNews caught up with Mark Papia, the V.P. of Performance Marketing at FOX Interactive Media. In this exclusive interview, Papia talks about the future of MySpace and the competition it faces with other social networking sites.

Affiliate Summit: Google’s Rob Kniaz on the Affiliate Summit

At the Affiliate Summit in Miami, Google’s Product Manager, Rob Kniaz spoke with WebProNews about the conference. Google hoped to gain feedback from its users and they did. Hear how Google will use this feedback, plus how new affiliates can work with them to produce profits, only on WebProNews.

Affiliate Summit: Sam Harrelson on Affiliate Marketing and Social Networking

At the Affiliate Summit in Miami, WebProNews caught up with Sam Harrelson, Evangelist with Clicks2Customers, to talk about the relationship between affiliate marketing and social networking sites. Many affiliates are using these social networking sites to actually market themselves. Hear all of what Sam had to say, only on WebProNews.

Affiliate Summit: Joel Comm On The Next Internet Millionaire

WebProNews spoke with Joel Comm about his upcoming reality show, The Next Internet Millionaire. The first ever internet based reality show premieres soon, and you can check out all the details on WebProNews.

Affiliate Summit: Jay Berkowitz on Strategies For Affiliate Marketing

WebProNews spoke with Jay Berkowitz, CEO of TenGoldenRules.com, about everything from WEB 3.0 to a few critical strategies for affiliate marketing. Stay tuned to WebProNews for full coverage of the Affiliate Marketing Summit in Miami.

Affiliate Summit: Pete Wellborn on What You Don’t Know May Hurt You

WebProNews is in Miami covering the Affiliate Summit and caught up with Pete Wellborn of Wellborn and Wallace LLC who was one of the main speakers on “What you don’t know may hurt you”. Wellborn talks about how third parties can make you liable.

Ebay the new Craigslist Competitor?

EBay has released a new classifieds site similar to craigslist. While the two seperately owned sites have some very clear differences, they also have some unique things in common. Can eBay’s new site, Kijiji compete with the classified giant that already has a stable reputation? Check out the full story on WebProNews.

Is This Email Marketing Software All Hype

"Is this email marketing software all hype?

Or, does Mailloop REALLY have the potential to

help you grow a six-figure income Internet business?"

Product Review of "Mailloop: email and Business Automation Software"

Are you drowning in a sea of email chores...? Sure, email is now considered to be one of the top 3 essential Internet marketing strategies:

>>	A single email campaign can be worth $1,000s (if not TENS of $1,000s) in sales -- in less than 24 hours.
>>	And unlike like offline advertising, there are NO printing, envelope, or postage costs to take a bite out of your profits -- email is FREE to send.

... The PROBLEM is, unless you automate your email chores early in your business lifecycle, what you're *saving* on postage and printing costs COULD be eaten up by 100s of wasted hours.

It's not really FREE to send an email campaign if it takes you 3 days to actually get it out the door!

Fortunately, today there are software and services available that take the grunt work out of sending email campaigns, newsletters, and autoresponders...

... Leaving you free to worry about the fun stuff, like crafting high-impact email campaigns... or automating your backend sales with series of autoresponders!

A favorite on my list of tools is Derek Gehl's (of Internet Marketing Center fame) Mailloop -- email and Business Automation Software.

Are people REALLY increasing profits

with Mailloop? Or, is it all hype?

Personally, I've always been comfortable using and recommending Mailloop to my friends and business associates because it has a proven track-record.

The software has been around (and evolving through updates) since 1998... and was originally built by Derek's team to manage their own email marketing campaigns, which now...

Generate over $3.5 Million is sales per year!!!!!!

Of course, if you're just getting started, software that manages email campaigns worth MILLIONS of dollars per year might seem a bit out of your league.

So I think it's important to note that Mailloop also has a long, proven track-record of helping "Regular Joe's" who have started small (with NO opt-in list or experience sending email) grow to a six-figure income -- and beyond!

(If you visit Derek Gehl's website, you can read actual case studies of these real people, and see proof of their RESULTS! Click here now.)

Sure it's more affordable... but are you

giving up features and control?

If you're price conscious like me, you'll also appreciate the value-for-the-dollar Mailloop gives you.

Mailloop has been designed to give small and home-based business owners ALL the email automation tools you need, in one easy-to-use software interface...

So while many of the email management services used by the Fortune 500s will "two-bit" you to death with extra charges that can run into the $1,000s per year, with Mailloop you get everything you need to...

• Easily collect email addresses from an opt-in form on your website


• Subscribe and unsubscribe people from your list automatically


• Import existing lists of opt-in customers and subscribers


• Send professional-looking email campaigns -- in text and HTML


• Manage MULTIPLE newsletters from one interface


• Automate your customer service with autoresponders


• Send automated "follow-up" emails with unlimited autoresponders

... Plus tons more, all for one very reasonable, low one-time payment -- and NO EXTRA charges, ever!

What about support? Will you be crying

by your computer at 2 a.m.?

Here's where I really give Derek and his team some serious praise.

Until a couple of years ago, support for the Mailloop software was limited to some videos and a help manual. Yes, there were a few staff dedicated to supporting customers, but I generally get the impression they were spread too thin.

In the last couple of years, though, Derek and IMC have really beefed up their technical support... I take it this has happened in response to customer demand.

So now, not only has Mailloop been streamlined with these GREAT wizards that walk you step by step through all the critical tasks like sending your first email, setting up your first autoresponder, etc...

... Mailloop ALSO now comes with a complete suite of video tutorials, a customer support center, and personal support on-demand from a very knowledgeable, and VERY available, team of Internet marketing experts.

So getting set up with Mailloop and sending your first email campaign is a breeze...

The final verdict... Is Mailloop a diamond or a dud?

Overall, I give Mailloop my highest recommendation.

Not only do you get the entire suite of email management tools for a low, one-time payment -- a value of literally $1,000s per year...

... You also get unlimited support from IMC's experienced staff... something other service providers are charging $100+ per hour for!

And with Mailloop's track-record of helping regular people boost their incomes over six-figures per year, you can be confident that you're using a software that's already PROVEN to get results!

To get started with Mailloop, OR learn the strategies Derek Gehl used to make over $3.5 Million last year alone with email marketing, visit:http://mailloop.check-free.info/

I give Mailloop my HIGHEST recommendation!

Affiliate Summit Miami Hits Monday

Affiliate Summit Miami will be taking place July 8-10, and WebProNews will be there to bring you exclusive coverage. The event will have the experts speaking on topics such as Addressing Publishers’ Needs, Monetizing Communities, as well as many more helpful subjects. Google’s Product Manager, Rob Kniaz told WebProNews in over the phone that he is looking forward to the event and is anticipating a great time. Stay tuned to WebProNews for the full coverage of the 2007 Affiliate Summit Miami.

YouTube Does Not Have a Business Opportunity But This Does

Hot new eVo broadcast reveals sneak-preview reactions!
"Guys, you haven't seen nothing yet..."

"This is going to attract millions of people....There's a tidal wave on its way, there's no question about that!"

...Just a few quotes from the two eVo members who were given the chance to peek behind the curtain of eVo at the new brand. Suffice it to say, they were astonished by what they saw!

The Internet is the world’s fastest-growing marketplace.

Discover a market growing four times faster than the Internet.

The growth is worth the equivalent of $412 every second of every hour of every day.

http://tinyurl.com/27k9ln





http://tinyurl.com/27k9ln

Company Profile - YouTube

A look at online video pioneers YouTube and how they became one of the most popular desitinations on the web.

Computer Users Beware of Hitman Scams

Authorities are investigating a ring of “hitman” email scams that threaten each recipient’s life. As a result, the FBI has released a warning for computer users to be very careful with their personal information. Hear what FBI Special Agent Gail Marcinkiewicz told us about the case including precautions you can take to keep this scam from happening to you, only on WebProNews.

Online Video More Popular Than Ever

The use of online video has skyrocketed in recent years. While commonly considered the “mecca” of online video search, Youtube isn’t the only video site getting big hits. In an interview with WebProNews, Mike Vorhaus with Frank Magid & Associates, explains why online video is more popular than ever.

Microsoft and Intermap team up

An enhanced version of Virtual Earth 3-D by Microsoft has been released for Great Britain. Eric DesRoche, Senior Vice President of Intermap Technologies tells WebProNews the significance of these enhanced features. Watch the full story on WebProNews.

PayPal’s New Security Key

WebProNews caught up with Rajiv Dutta President of PayPal on the exhibit floor at Ebay Live in Boston. He explains the new release of the security key system from PayPal for Ebay users and non-ebay users.

Buzz is Building Or is it just Hype?

Buzz is Building

Or is it just Hype? Read on and see what You maybe missing!

How often have you wished you were in at the beginning of something that turns out to be huge?

Imagine taking 3 of the most powerful Web trends to create one of the biggest opportunities this decade!

Learn how having fun, being entertained and social networking can earn you Money!

Even better if that 'something huge' is coming from a company that already has a hugely successful product and has been established for over 5 years.

Evolution day is a special event along the way to the launch of something big. In fact I don't think big will do it justice but I'm not one for hype :-)

This new product is known to us, the distributors, as project e-play. Eplay is an online gaming platform with some twists that will make it unique.

And if you're already a networker, this is going to appeal to you BIG time.

Contact me for details CLICK HERE or read on, to find out how you can receive and read a privileged Insiders Report which will blow your mind.

You will then realise what you have in front of you.

You can actually take action and be active NOW. If you take action now, and over the next few weeks, you could earn $20,000 in your first month.

Online gaming, Evolution Day and project E-play - how it will work from a network marketing perspective

The online gaming market is HUGE. Marketing reports talk in millions of people and billions of dollars.

Online gaming is to South Korea what reality TV is to the United States: Huge.

Online gaming is by no means a fad, but a burgeoning business that has been embraced by the next generation of computer game consoles, remains a mainstay of PC and Mac gaming and is broadening its appeal to older generations as well as capturing the younger population.

Online gaming is predicted to be $7 billion by 2008.

Social networking sites are amongst the top visited sites on the Internet.

Social Networking is all about building trustworthy and everlasting relationships and as such, pretty much like in real life,

Forrester Research’s Vice President and Principal Analyst Charlene Li believe that social networking is becoming so important that it is like air, it is everywhere.

If you think the explosion of social networking is relegated to the high school and college crowd, you might be surprised at the results of a recent survey on online social networking.

Any way you slice it social networking is white hot – leveraging the very fabric of an increasingly digital society to thrive and grow exponentially.

Get your privileged Insiders Report which will blow your mind.
CLICK HERE

Discover a market growing FOUR times faster than the Internet.

The growth is worth the equivalent of $412 every SECOND of every hour of every day.
See why 28% (7.6 million) of one country’s online population visited this sector in just ONE month.

Find out why “Fortune 500” and “Blue-Chip” companies such as Sky TV and MTV Networks want a piece of the action.

Be one of the first to learn how this powerful business, using a simple system, can earn you a fortune!

Project e-play will combine these AND offer an awesome opportunity for the network marketer.

Imagine getting paid everytime a player you or one of your team introduced plays a game!

Project e-play is the codename for the latest offering from VWD (Virtual World Direct) - the company behind e-lottery.

E-lottery is already making great incomes for its affiliates and will continue to do so.

But this new string to our bow is going to have even more appeal to a broader market!There are companies that sell online gaming franchises for thousands of dollars up front and hundreds of dollars a month.

E-play will offer any entrepreneur the same potential at a fraction of the cost as well as providing a much richer player experience.

CLICK HERE
Get Your Privileged Insiders Report which will blow your mind.

© Phil Bradshaw 2007

eBay Research Tools

WebProNews Video's Abby Prince chatted with Anthony Sukow, CEO and president of Terapeak, a company that specializes in applications for eBay research.

Sukow announced at the conference the availability of a free research plug-in that allows eBayers to research auction trending, pricing, when to sell, and best features to highlight.

If you want the scoop on the competition, though, you'll have to pull out your wallet. Competitor research is "something they should pay for," said Sukow.

EBay pulls ads from Google over party

Evo is Coming

Google and SalesForce in online ad alliance

Google's street views have privacy advocates crying "Don't be Evil"

YouTube helped revolutionize Internet video

Web Video To TV

8 Tips To Create A Landing Page

By Ayat Shukairy (c) 2007

Introduction

You need copy for your landing page but you're not sure where to start. First let's clarify what we mean by a landing page. A landing page can be a page that visitors come to after clicking on a promotional banner or link. Ultimately, the landing page must convince the visitor that they should stay on your site. You may also have a goal that you want accomplished, such as:

• Signing up for a newsletter or filling out a förm
• Buying a product
• Reading informational pieces

What's going to keep them there? The structure, the language, and the visual appeal all play a part of it. Chëck out these tips to create a great landing page, or reinvent the one you already have.

The Structure

People arrive at your site looking for answers. They scan to see if they're in the right place and assess whether it's going to be a quick and easy visit or a long grinding one. Your landing page is the welcome wagon inviting them in and feeding them the information they need. The structure of the page will either pull them in and encourage them to fulfill your goal, or distract and cause them to cut out of there before getting the whole picture.

The structure of the landing page in general should be matching that of the banner, äd or link they clicked on to get them there. So for example, if your PPC Ad is targeting SEO articles, your landing page should discuss exactly that. If a Victoria Secret's äd for lingerie shows up and you clíck on it, you will be transferred to a landing page with the exact image and structure of the äd.

The Visuals

• Copy placement – Strategic use of copy and graphics will catch the visitor's attention. Don't muck up the page with large, distracting graphics. Use plenty of whitespace and place your message in the central portion of the page rather than placing information down the sides, where the focus can be lost quickly. Keep the copy short. The visitor expects a precise message, so don't choke it up with tons of mindless prose.
• Beauty is in the eye – Use a consistent color palette. If you have advertising or banners that link visitors to your website, make sure the concept and color scheme match across the board. It's also a great visual indicator for the visitor because they can easily identify that they're still in the right place.
• Simplify – Remove any distracting elements like advertising banners, links, or additional blocks of information from the page and get down to the specific message.
  

Here's How to Get All Your Google AdWords Pay-Per-Clicks FREE!

The Goal

Before you design the landing page, decide what the goal of the page will be. If you're looking for newsletter subscribers, the goal will be to have the visitor enter their information and become a member of your mailing líst.

Be a Sleuth

Do your research. Keep your visitors in mind when building your landing page and tailor it to suit their needs. By narrowing your options and focusing on your visitor, you'll stay on target.

Keep Your Focus
Keep the focus on you. You've dangled a large poster board over their head and pulled them in. Now that you've got them, don't give your visitors a reason to wander.

Use a Call to Action

A call to action, such as 'subscribe now' or 'get this offër' reminds the visitor why they are on your website. Place them toward the top of your page. For users that want to clíck, it allows them to find it easily. For those who are still deciding, it's a great reminder.
Many sites place the consultation or contact förm directly on the landing page, which may not be such a bad idea. Again, you need glaring calls to action. Don't add several useless links on the page that will take the visitor back to your main site; rather include the links that will get them to actually purchase your product/service.

Write Like a Pro

No, you don't have to hire one to look like one. What's the best way to come off like a professional? Create landing pages with no grammatical or spelling errors. I recently hit a website offering 'discount holideys.' As I clicked out of there, I pictured the four-star flea-bag motel by the swampland I might have booked if I stayed.

Reassure

People get leery when they're asked for their personal data. If you're asking for personal information, make sure you have a credible privacy policy to back you up.

About The Author

Ayat is the Director of the writing department at INVESP. She manages a team of writers that provide business writing services such as Grant writing, webcopy writing and optimized SEO article writing.

Bill Myers Tip of the Week

Bill Myers Tip of the Week

=====================================================
A good time to buy a new computer

With the introduction of Windows Vista, computer manufacturers have seen a big drop in sales.

Would-be computer buyers are sitting on the sidelines waiting to see what problems Vista might bring, and they are just not buying computers.

This has resulted in a huge glut of unsold computer inventory going all the way back to the manufacturers.

In an effort to get rid of the excess inventory, computer manufacturers (including Dell, Apple, Sony and HP), are significantly reducing prices.

For example, as of this morning Dell is offering a Dimension E520 Desktop with 2.8GHz Dual Core, 1Gig Ram, 80GB hard drive, and a 19-inch LCD Monitor for $469 with free shipping.

The monitor alone is worth $200 - so it is like getting a new Dell computer for $269.

Dell is also offering a dual core notebook with 1 gig ram, 80 gig hard drive, dvd burner, wifi and more for $599.

These kinds of deals will be available until the manufacturers reduce their inventory - then the prices will go back up.

So, if you are in the market for a PC, now is a good time to buy - as long as you seek out and take advantage of the big price reduction sales.

And as I mentioned in last weeks tip, the best place to find deals like the ones above are:

http://www.dealhack.com
http://www.techbargains.com
http://www.dealcatcher.com

Bill Myers

< http://bmyers.check-free.info/ >
=====================================================

Pan and Crop Sony in Sony Vegas Movie Studio



<>


======================================================

Recent articles posted at Bill Myers Online:

A fun and potentially profitable project I created but never launched

Here's the kind of project I like - good topic, large market, many back end opportunities, and fun. I created this with the intention of going live with six months ago - but life got in the way. See working demo here.

Read the full article at:


< http://bmyers.check-free.info/ >
======================================================

1,001 Profitable topics for your next how to book, video, or subscription web site

Find the perfect topic for your next how-to book, video or subscription web site or training workshop on this page. You'll be amazed at how many great topics are just sitting there, waiting for someone to run with them. Find them here.

Read the full article at:

< http://bmyers.check-free.info/ >

======================================================

Shooting Awesome Video Interviews

Here are 5 tips to shooting better video interviews, along with a video tutorial

Read the full article at:

< http://bmyers.check-free.info/ >

=====================================================
That's it for this week! Bill Myers

7 Steps to Creating Your Own Podcast

By Donna Gunter

Listening to podcasts isn't something I enjoy or take time for, quite frankly. I'm a visual learner and prefer to read something rather than listen to it, as I find reading a much quicker way to gather the info that I need. However, with the proliferation of audio listening devices, like the whole iPod family and other mp3 players, I have to acknowledge that I'm in the minority, I believe. The world is listening to a wide variety of audio files, much more so than ever before in history, and I need to get on the bandwagon or be lost in the dust.

What is a podcast, anyway? A podcast is an audio file that you create in .mp3 format that is uploaded with an RSS (Really Simple Syndication) file to your server for your target market to download on any number of programs created to receive or subscribe to your audio file so that they can listen to it at their leisure on their computer or a personal mp3 device.

Why should you create a podcast? I think it serves as a marketing tool for the solo service professional, who might want to do one of the following:

§ create an Internet radio show or talk show in which you create content-rich broadcasts for your target market

§ conduct a teleclass series in which you interview experts who have solutions to problems faced by your target market

§ promote a printed book, ebook, or CD/DVD series by releasing promotional snippets to a wider audience

§ provide short and valuable expert tips to your target market (my Get More Clients Online podcast consists of the weekly article I write for my newsletter)

Many podcasts are about an hour in length, especially when they consist of recordings of radio shows or teleclasses. However, I think that the listening threshold for most people is about 10 minutes. So, that means that your podcast needs to be 10 minutes or less in length. If it's longer, you really have to grab their attention in the first 10 minutes to keep them listening for the full amount of time.

Good content and a good speaking voice are key to maintaining interest. Don't make your podcast one long advertisement for your services or products -- share some useful information with your target market to help them solve their problems. And, you need to have a good speaking voice. Nothing is worse than listening to someone read a speech with a monotone delivery. So, for maximum impact when you record your podcast (especially if you're just recording yourself), get up and walk around, smile, gesture, or do whatever you normally do when you deliver a speech. Modulate your voice, in much the same way that you would when you have a 1:1 conversation with someone -- put feeling and emotion into your words. I pretend like I'm talking to my best friend, and that helps me with a lively delivery.

What are the Steps to Creating a Podcast?

1. Listen to a few podcasts to get a feel for what others are doing. To listen, you'll need a podcatcher (podcast reader), which permits you to subscribe to podcasts in the same way you subscribe to blogs. I favor iTunes as my podcatcher of choice, which is a frëe online download. You'll also need to find podcasts, and the quickest way to do that is via podcast directories, which include the iTunes store. Podcast Alley, one of the most popular podcasting sites, has a large podcast directory, and Yahoo Podcasts has a podcast search. To find others, simply search online for "podcast directory

2. Plan your podcast. Who is your target market? What do they want to listen to? How will your podcast be unique from others in your industry? What's your format (interview others, host a teleclass, or record yourself)? How long will your podcast be? How frequently will you deliver your podcasts?

3. Record your podcast. Many people choose to record their podcast with a frëe piece of software called Audacity. It has an easy learning curve and advanced features for more experienced podcasters. Mac users might want to look at Garage Band. For best recording sound, don't use the microphone that came with your computer or that is built into your laptop. You'll want to get a more professional one, such as the ones offered at Plantronics or Radio Shack.

4. Save and upload your podcast to your server. Once you've created your podcast in an mp3 file, you have to save it and upload it to a server via an FTP program (like CuteFTP) so that it's readily available. You can upload it to your website, or use one of the many podcasting hostíng services available. The problem with uploading it to your website is that audio files are space hogs, and you can quickly exhaust all the storage capacity of your hostíng account, not to mention your monthly bandwidth capacity if your podcast is popular and is downloaded frequently. That's why I use a fee-based audio service hostíng company, Audio Acrobat, which offers me generous storage and bandwidth capacity for a semi-annual fee. Another popular podcast hostíng company is Hipcast.com.

5. Create your podcast feed. You can create your podcast feed from scratch, but I recommend you use a feed service to do so. If you use a podcasting hostíng service, this feature is included in your service package. For everyone else, the quickest way to create your podcast feed is through Feedburner.com. This is the same service that creates RSS feeds for blogs. The advantage of creating your podcast feed from this site is that you can create a browser-friendly feed, track your circulation, and enhance your feed with its SmartCast technology

6. Publish and promote your podcast. If you use a podcasting hostíng service, the service will publish your podcast and notify various podcast directories about the availability of your new podcast. Or, you can enter the info directly into the major podcast directories. You'll also want to promote the podcast on your website, blog, and in your email newsletter. One of the easiest ways to do this is to add feed subscription buttons (called chiclets) to your sites. You'll have to cut and paste the HTML code into your templates to create the chiclets. You can get directions on how to publish subscription buttons from the various podcasters you want to feature. Lastly, you'll want to create "album art" for your podcast, or a graphic representation that many podcatchers upload with the mp3 file. Album art may be from 170x170 to 300x300 pixels square at 72 dpi. Any graphic designer can help you create this graphics file.

7. Make monëy from your podcast. Advertising on podcasts is still fairly new, but some companies like Fruitcast.com or PodcasterAds.com are places to start. Another option is to place Google Adsense listings on all of your sites listing your podcast, or seek sponsors for your podcasts, just like you would for a radio show.
Don't let the audio world pass you by! Podcasting is a very inexpensive way of helping you get the word out about what you do and what you offër to the world.

About The Author

Online Business Resource Queen (TM) and Online Business Coach Donna Gunter helps self-employed service professionals learn how to automate their businesses, leverage their expertise on the Internet, and get more clients online. To sign up for more Frëe tips like these and claim your Frëe gift, TurboCharge Your Online Marketing Toolkit, visit her site at http://www.GetMoreClientsOnline.com.

Read about running an online bíz at her blog, http://www.getmoreclientsonlineblog.com or subscríbe to her Get More Clients Online Podcast

Search Engine Positioning for the Weary

By T. O' Donnell


Do you want to get your site from page five to page one in Google? Here are a few tips to boost you on your way.

1. Clean Up Your HTML.

Keep a beady eye on Dreamweaver and avoid CMS software.

What, Dreamweaver, beloved program of pro webmasters everywhere?

Yes!

Dreamweaver adds lots of extra blank space to HTML code, and breaks lines. This is especially irritating in meta tags. Use EditPad's 'Find and Replace' function to get rid of newlines and double blank spaces in your pages.

Content Management Systems are a great time saver. An amateur can set up a professional-looking site in a few hours. The problem is they contain lots of code that's irrelevant to search engines. The top of a CMS page may contain only a few words relevant to its subject matter.

Then there's the duplicate content problem.

• Blogs have duplicate copies of their own content; sometimes exact, sometimes excerpts.
• Thousands of people are using the same CMS as you.
• A search engine spider sees the same header, sidebar and footer content in every page in your site.

Result? Your page is down the SERPs for any competitive keyword. Assuming it's indexed at all.

These programs are written by geeks. Their primary aim is to eliminate code errors and add features. Your marketing comes a very poor second. They're also posting security updates every few months. More hassle. For you.

Drastic solution:

1. Type your documents in a text editor like Editpad, then
2. Use a Text to HTML converter, then
3. (Use Dreamweaver to add formatting, then)
4. Use a index generator to make a HTML list of those pages, then5. FTP them to your web site.

Benefits:

• Search engine spiders get to the 'meat' of your page immediately;
• You have more control over how the page looks;
• You have more control over what an SE 'bot 'sees';
• You're not relying on a MySQL database to maintain your site;
• Hackers won't be able to deface your site easily.

A clever webmaster would look into Conditional Server Side Includes. You can use them to 'program' your web pages, while still presenting clean HTML to search engine 'bots.

And as for Microsoft FrontPage, I wish all my competitors were using it.

2. Get Lots of Links to Your Site.

• Submit articles to article websites;
• Pay freelancers to make software for you, and give it away free;
• Submit to the top directories, like Yahoo and DMOZ, but don't spend much time or monëy. Only half a dozen are worth
• a damn for SEO;
• Post in popular forums and blogs, if they will let you use straight hyperlinks in your signature;
• Be controversial - assault a few sacred cows;
• Do a press release, and think beforehand about how you can make it interesting to journalists;
• Make a better, faster, cheaper version of a popular product.

That should get you a few decent links. With millíons of cheapo, 'me too', linkless sites out there, yours will stand out like a snowdrop on a dungheap.

3. Offer Something People Really Want.

You like fuschia leg warmers. You think other people do too. You make a website selling them.

Cue sad disillusion

People want monëy, sëx, friendship, human contact, cars, drugs, health and happiness. They know what they want (not need, want). You've got to figure out a better way to satisfy that want, for a fat net profit.

Actually, yes it is.

Save time. Pick a very profitable, popular industry. Think up a way to give people a better product. Or faster. Or cheaper. Or all three! Research costs little. Thinking costs nothing.

Or just go off half-cocked. Employ a cheap, angry webmaster. Half-finish the site for a product you're not 100% sure there's a demand for. Then sit back and wait for traffic.

Then give up, go down to the pub and gripe to your pals: "The internet's sh*t, innit?".

Funny thing about offering a popular good with a new twist; you get links without cadging them.
Simple, ain't it?

4. Be First With a New, Popular Good (or a smarter second).

MySpace wasn't the first social networking site, but they did it better. They designed it to be viral. Members could compete to get 'friends', and everyone wants new friends, right? Users could put anything they wanted online, even if it looked cr*ppy. Censorship was minimal. Result: Huge popularity, without needing the search engines.

Not easily done, but again, research costs little. Thinking costs nothing.

Stop the daily slog. Go for a walk. Have a long bath. Play a game of street-hockey. And see what pops into your head.

If you feel good about it the next day, it may be a good idea. Test it before committing to it. If it still makes you excited a month later, you may be onto a winner.

If complete strangers start feeling the same, you definitely are!

About The Author T. O' Donnell http://www.tigertom.com/secured-loans-uk.shtml is a credít broker and curmudgeon living in London, UK.

10 Most Valuable Free Google Marketing Tools

By Titus Hoskins (c) 2006



Google has become the dominant search engine on the Internet. It would be hard to imagine a web without Google. For that matter, it would now be hard to imagine a world without Google. As frightening as that may seem to many people, it is none the less true.

For better or worse, Google has permeated into almost every aspect of our everyday life. Being Googled is now a common _expression and an act carried out by millíons of users around the world each day. New Google products and services are coming on stream at a frightening pace, further increasing Google's impact on our lives.

Despite this dominating presence, many people still don't realize Google offers some excellent frëe marketing tools for marketers and webmasters. Marketing tools which can prove extremely valuable to any webmaster or marketer trying to promote their sites or products online. Useful tools that will make your promotions easier and much more profitable.

Don't be fooled by the 'frëe' label, these marketing tools might be frëe, but they are also valuable. One even wonders why Google would be giving away these tools and services for frëe? It probably makes good business sense in the long run, by providing these frëe tools Google is fostering a lot of company good-will and building up the Google brand name in the process. Good PR is good business.

Every marketer and webmaster should be taking advantage of Google's good-will and snapping up these professionally run services and marketing tools. Here's a quick run-down of the 10 most valuable frëe Google Internet marketing tools:

1. Google Analytics

Perhaps the premier marketing tool offered by Google. It will prove helpful to both the marketer and the webmaster. Google Analytics gives you a daily snapshot of your web site. Google Analytics analyzes your traffíc, where it comes from and what it does once it enters your site. You can monitor up to three sites for frëe.

Google Analytics is extremely valuable in analyzing your marketing funnel. It tracks all the steps leading up to your salës or checkout page. Vital information for raising your conversion rate and ROI.

You may be placed on a waiting list for this highly in demand service from Google.

LINK: http://www.google.com/analytics/



2. Google Sitemaps
Webmasters can use Google Sitemaps to almost instantly place newly created pages on their site into the Google Search Index. This is an XML file that is uploaded to Google as new pages are added on your site. Needless to say this can be a valuable service for any webmaster or marketer who wants to get their information on the web quickly.

LINK: https://www.google.com/webmasters/sitemaps/docs/en/about.html

3. Google Alerts

Be notified when someone, or another site, lists your site or mentions your name. Great way to keep track of all your online activities. Great way to monitor all your online business interests and products.

LINK: http://www.google.com/alerts



4. Google Froogle

Froogle is Google's price directory! It simply lists all the cheapest prices for different products on the web. For marketers and webmasters who are promoting products, it should be studied and analyzed. Optimizing your site's content for Froogle may prove to be very beneficial.

Follow Froogle or Google directions exactly on how to list or display products on your site. Froogle will spider your site and display your prices and products to thousands of targeted customers. That, as they say, is priceless.

LINK: http://froogle.google.com/

5. Google Checkout
Not exactly frëe but for those marketers who use AdWords - for every $1 spent on AdWords you can process $10 for frëe. You can also place the shopping cart logo on your AdWords ad and take advantage of the prestige and trust the Google brand name has built up.

Over time marketers may find this tool to be very effective and valuable.

LINK: https://checkout.google.com/

6. Google eBlogger

Blogging has become vitally important to the health and functioning of your web site. No site should be without at least one blog and RSS feed. Creating a blog (online journal) on the topic of your web site or product will bring in extra traffíc and targeted customers. eBlogger is a simple frëe blogging service that even lets you publish or post your blog files to your own web site server. Keep in mind, each blog has that all important Google Blog Search bar.

LINK: http://www.blogger.com/

7. Google Toolbar - Enterprise Version
Try the new enterprise version of the Google Toolbar for your company or business. Integrates countless features with all your employees or corporate network. These could include a common customer database, company calendar, financial news...

Keep in mind, Google also ranks every page it indexes on a scale of 0-10. While it is important to know the Page Rank of your own pages, it is even more important to know the PR of your competitor's pages. You can use the toolbar to get the PR of each page you're visiting. Extremely helpful information for webmasters and marketers to know when forming online linking or business arrangements.

LINK: http://toolbar.google.com/T4/enterprise/



8. Google Groups
Every marketer knows the importance of having a large contact list of people with a similar interest. Social networking will play an ever increasing role in your success on the web. Just look at the growing popularity of sites like MySpace and LiveJournal.

Google groups is another form of social and business networking that every marketer should be aware of and pursuing.

LINK: http://groups.google.com/

9. Google Adsense
One simple way to monetize your web content is to use Google Adsense. Just place the Adsense code on your site and receive a chëck from Google each month. For webmasters who are not really into online marketing (do such creatures exist?), Adsense can be a painless way to earn extra income from your site.

For professional marketers using the Adsense system can supply a tremendous amount of marketing information on the keywords in their particular niche. It keeps the marketer informed on what keywords are being bid on and how much advertisers are willing to pay.

Adsense also has an excellent real-time tracking system you can use to keep track of all your important web pages.

LINK: https://www.google.com/adsense/

10. Google Writely
A recent addition to Google's stable of frëe products. Writely is a full featured online writing editor with spellcheck and great collaborating features. It also lets you publish your content directly to your blogs. One feature that may be of interest to marketers - it lets you save files in the popular download format of PDF.

Lets face it, until video takes over the web in four or five years time - the written word is still king on the net. It is the medium that markets, promotes and sells your content or products. Writely will help you write better.

LINK: http://www.writely.com

Honorable Mention - Google Trends
This Google program will let you search popular trends, important for marketers searching for the latest hot product to promote. You can also break down these trends by different regions.

LINK: http://www.google.com/trends

Final Note
Please take note that signing up for a Google account will usually help you in obtaining most of these frëe services or programs. Some of these programs may have to be applied for individually. But be assured, all these frëe Google marketing tools are well worth your time and effort. They will make your marketing easier and they will help any webmaster or marketer run their online business more efficiently.


About The Author
The author is a full-time online marketer who runs numerous web sites, including two sites on Internet marketing. For the latest web marketing tools try: BizwareMagic.com. Everyone is profiting from Google, why not you? Go here: www.bizwaremagic.com/Google_Cash_File.htm.
2006 Titus Hoskins. This article may be freely distributed if this resource box stays attached.

Using Blog PR TO Promote Your Site

By Adam McFarland of iPrioritize


The recent trend of using the press release to promote an online business has emerged with good reason – good press costs very little and can do more for a business than thousands of dollars of marketing. Most businesses use press distribution services like PR Web or PRFree to get the word out about their news. While distribution services certainly can be effective, they tend to miss out on arguably the most influential group of the press – bloggers.
Bloggers mold and shape the opinions of their readers, who are normally the most important in their particular industry, many of whom are also bloggers. Not long after a post from an influential blogger, your news has been picked up by several other bloggers and within days you are all over the blogsphere. Before you know it your site is getting more attention than it would if a story ran in the local newspaper! So how do you get the influential bloggers in your industry to run a story about your business?


Why Would Anyone Do a Story About Your Business?

Are you a new company? Did you just launch a new product that they could review? Did your business wín an award? Are you a group of college kids who started a company on savings from your summer jobs? You get the idea. There needs to be a reason that someone would want to read about you. Bloggers take pride in the content they feed their readers. You don't stand a chance of getting a blogger to write about you if you don't have a story that their readers will be interested in.

Research Bloggers in Your Industry

More is less when it comes to contacting bloggers. Buy a list of 1,000 bloggers and send out a generic email to all of them and you'll likely get no response. But send a small amount of personalized emails to the appropriate bloggers and you'll be shocked at how many positive responses you get.
The first step is to make a list of the bloggers that would be interested in your story. You can generally get a feel for whether or not a blogger would be interested in your story by reading a couple of posts and checking out their bio. If they've done a few similar stories in the past or they are heavily involved in your industry, there is a good chance they'll want to hear your story. If not, leave them off your list and move on.
The single best method that I have found to research blogs is the

Technorati Blog Directory. You can peruse blogs in your industry in order of "authority" - how important Technorati thinks a blog is. This is extremely useful. For example, if you are in the travel industry, you can view a list of the most influential blogs in the world of travel.
Another great way to find the right bloggers is to search through your competitors press sections on their websites to see what blogs have mentioned them. You can also find out who has mentioned your competitors by looking at the sites that have linked to them (type in "links:www.theirsite.com" on Yahoo!). There's a good chance that if they found your competitors story interesting, they'll find your story interesting as well.

Compose Your Email

The best way to contact bloggers is by email. The good news is that most bloggers make themselves easy to access and provide their email addresses on their blogs. The bad news is that most people don't know what to do with said email address once they get it. Use the following outline for your email and you'll see amazing results:

1. Have a simple subject. You probably won't get many responses by treating your email like a press release and writing RELEASE in the subject line. Try something simple like "fan of your blog" or "comment about your blog." You want to make sure they actually read your email and don't mentally mark it as späm when they see the subject.


2. Start by complementing them. Since you've read their blog and learned about them from their bio, you know quite a bit about them. Use it to your advantage. Compliment them on your favorite post, or how cool it is that they worked for XYZ company.


3. Request them to post about you (be direct). In three sentences or less, tell them your story, why you think it would be of interest to them and their readers, and respectfully ask that they write a post about it. Be direct and to the point. They will respect that.


4. Offer something in return. You have something that could help them. Maybe it's a link back to their blog from your personal blog, or maybe you could provide them with a free product or service that could help them or their business. One way or another, there's something you have to offer them in return for the time spent on a post about you.


5. Close with something nice. Thank them for their time and wish them luck with their blog and/or business ventures.

Notice that of the five components of the email, only one is about your story. The rest of the email is spent complimenting them and offering them something. Your chances of getting a positive response have just gone through the roof. Every blogger, no matter how large, likes to hear that people are enjoying their posts.

Respond Promptly and Respectfully

Not everyone is going to agree to run your story. Some will say that they don't do that type of thing or that they don't have time. Since you have been so nice as to compliment them, they will still usually reply either way. Regardless of the response, be sure to thank them for their time and wish them luck with their ventures. You nevër know when they will encounter someone who needs your product or service in the future (remember, they are in your industry) and if they have a positive image of you and your company they will undoubtedly give you a good recommendation.

Sit Back and Watch the Traffíc Roll In

Over the course of the next few weeks you will see post after post appear about your business. Be sure to send another thank you email to the blogger after the post and also be sure to promptly provide whatever you offered them in return. At this point you have developed a mutually beneficial relationship with someone important in your industry that can become invaluable over time.
That wasn't that hard was it? With a little research and a carefully crafted email, any business can effectively use blog PR to drive traffíc to their site.

About The Author Adam McFarland owns iPrioritize - simple to-do lists that can be edited at any time from any place in the world. Email, print, chëck from your mobile telephone, subscribe via RSS, and share with others.

Using Images for SEO

By John Case (c) 2006


Humans vs. Search Engine


Human visitors and search engine robots that visit websites and index information about them look for different things in a page. People like to see an attractive layout with nice pictures and graphics, animation, easy-to-locate navigation, and friendly greetings like "Welcome to Annie's Online Shop" at the top of a page. Search engines, on the other hand, like sites that have lots of textual content, good site structure (sitemaps, consistent linking style), and a meaningful phrase such as "Chicago Area Florist" as the heading of a page. While search engines can read the "alt image" tags of graphics, they cannot "look at" pictures the way a human visitor can, and far prefer text.

Replacing Text with Images

One way to work around this paradox is to shift some of the text that search engines have no interest in over to graphics. For example friendly greetings like "Welcome to Our Site" or "Annie's Online Shop" work best as header graphics.

Creating a header graphic in a graphic editing program like Photoshop, Illustrator, or Fireworks has the advantage of letting you know exactly what that part of your site will look like to visitors. If you create a header or navigation bar with text, you are limited to a common set of fonts. If you use a fancy font that is installed on your computer, your page will look great to you, but when a visitor who does not have that font on their computer visits your site, their browser's default font will be used and that nice aspect of your site will disappear. By making your header or navigation button images, you are free to use any of the fonts on your computer, and can be sure they will display the same way to your visitors.

Another advantage of using a header graphic is that you can remove words irrelevant to your target keywords from your textual content. When search engine robots visit a site, they read pages from left to right, top to bottom. The first 20-25 words and last 20-25 words of your text content are especially important, and you want to make sure to include your target keywords within these sections. If at all possible, your primary target keyword phrase should be the very first text in your page. That is, if you are able to make a natural-sounding sentence beginning with it. If your page begins with "Welcome to our site!", then you are pushing your keyword further away from the starting point of your text.




The first line of the main text on your page should be in heading format, with H1 tags (In html code it will look like this: <h1>London Hotels</h1>), and should contain your target keyword. However, you may want to add a greeting above the heading ("Welcome to Our Site!" for example). Since this is a very general phrase, with no relevance to any target keyword, it is best to make this a graphic.

If your site already has a greeting such as "Welcome to Our Site" in text at the top of your main page, it is relatively easy to convert this to a graphic, as follows.

1. Open your page in an internet browser.


2. Push the "Print Screen" button on your keyboard.


3. Open a photo editing program, such as Photoshop.


4. Create a new document and select Edit>Paste or Ctrl+V on your keyboard. The screenshot will be pasted on the blank document.


5. Crop the image down to just the word or phrase you would like to replace, with only a little blank space around the edges.


6. Choose "Save as" or "Save for Web", saving the file in the "Images" folder of your site.


7. In your site editor, such as Dreamweaver, simply open your page, delete that text, and drag and drop in the image you created. Save and upload your page.

Replacing Images with Text

Of course, the opposite might also be true of your current site. Your keywords might be displayed as graphics rather than text. In this case, you should either repeat those keywords in text in a way that looks natural, or get rid of the graphics altogether and replace them with text. The important thing is that your target keyword appears as text, as close to the beginning of the page as possible, and within H1 tags.

Alt Image Tags

"Alt image" tags are short pieces of text that are associated with a graphic. If the graphic cannot be displayed for some reason, or if someone has set up their browser to block images, the text is shown instead. (The "alt" is short for "alternative".) Also, browsers designed for the sight impaired read out the text content of pages, and read the alt image tags as a way of describing a page.

Here is what an image tag looks like in html code:
<img src="http://www.YourDomain.com/images/logo.gif" alt="YourKeyword image" width="728" height="123">

The alt image tag is this part:

alt="Your Keyword image"

You can type the alt image tags directly into the html code. However, most html editors, such as Dreamweaver, give you an easier way to add an alt tag, and you should chëck in your software's "Help" section.

Search engine robots do read and index alt image tags. However, since this text is normally hidden from human visitors, it is especially susceptible to keyword spamming (i.e. entering a massive string of keywords that "hide" behind the picture). For this reason, search engines are giving less importance to alt image tags. They still are important though, and having the tags on your pages can give you a slight edge over competitor sites that don't have the tags. When adding alt image tags to your pages, keep the following points in mind:

1. Don't go overboard. 4 or 5 words are plenty. Resist the temptation to pack in a long list of keywords because this could potentially get your site penalized by search engines or blacklisted from their directories.


2. The alt image tag should include the primary target keyword of your site.


3. The tag text should make sense if someone actually read it, and actually describe what is shown in the graphic.


4. Include "image," "photo," or "graphic" at the end of your short phrase. This prevents the search engines from flagging the tag as späm.

Using these techniques to organize the graphics on your site will give you a slight edge over the competition in the search engines.

About The Author John Case is the author of Easy-Learn-To-Earn.com, a free guide to making an income online, and maintains an SEO site at AWordsWorth1000Pictures.com

Google's Next Move Video Game Ads?

Since AdWords was launched in 2001, Google has expanded to image ads, video ads, and print ads, and has frequently been rumored to be entering radio and television. While many think that television ads (ala Spot Runner) could be Google's next major move, they may be neglecting a potentially largër opportuníty: in-game video game advertising.

Earlier this year Massive Incorporated, a video game advertising network, announced a landmark deal with Major League Baseball and 2K Sports to provide dynamic advertising in the popular video game Major League Baseball 2K6. According to their press release, "Massive's Network and technology allow MLB Advanced Media and 2K Sports titles to leverage dynamic advertising for ever-fresh brand messaging in their games, mirroring the rapidly changing and expanding advertising opportunities in the live action sports industry."

Why Should Google Care?

The Entertainment Software Association put U.S. salës of video game hardware and software at $7.3 billion back in 2004, a figure that rivals Hollywood box office revenue. In-game video game advertising is nothing new for the booming game industry – large companies have been buying static advertisements in games for years. What is new is the expansion of online gaming into the mainstream. Once reserved for only PC Gamers, console gamers have now discovered a whole new world of competition over a broadband connection

In a recent interview with TechNewsWorld, EA's John Schappert, who oversees the largest interactive game studio in the world, was asked about in-game advertising: "In-game ad integration is a growing business where we see both advertisers and consumers looking for more. It's an additional revenue stream that is still small, but growing. There's the potential for scalability in this area with dynamically-served ads. It's still in the early stages [in terms of] how in-game ads will grow in significance."

Starting with Microsoft's Xbox and Sony's PS2, and continuing into the next generation of online gaming with Microsoft's Xbox 360, Nintendo's Wii, and Sony's PS3, it has become a virtual certainty that nearly all gamers will be playing while connected to a broadband connection. With that broadband connection comes an advertising opportuníty that's hard to ignore.






Is History Repeating Itself?

The potential flaw in what Massive Incorporated does is that their ad network still only includes the large advertisers. Massive's website gives no specific information regarding how to purchase advertising, only mentioning that "blue-chip" advertisers can work with their "veteran" salës team to start an account. I think it's safe to say that small businesses aren't their target market. So while they are implementing dynamic ads, those ads are still only affordable to largër businesses. Anyone familiar with internet advertising can see the potential for history to repeat itself.

Way back in 1996, long before Overture (now Yahoo! Search Marketing) and Google AdWords, a company called DoubleClick pioneered website advertising. Their downfall, however, was that they required a formal salës contract, limiting their potential client base to only large companies. Overture and AdWords made it easy for the small advertiser and small site owner to participate in their ad networks, essentially opening their service to anyone on the web. Several years later, one would think that Google is keeping a watchful eye on what's going on over at Massive Incorporated. Massive may be the first to enter the market, but it's hard to ignore the fact that the small business owner remains shut out. Could Google make Massive the next DoubleClick?

How Would Google Do It

There's no doubt that with the best programmers in the world Google is capable of developing and improving upon the technology that Massive has. It's also not hard to imagine advertisers paying per thousand impressions (PPM) for their text or image ads to be shown in specific games, much like they do now for specific sites. The tough part for Google, however, would be the distribution of those ads

As opposed to signing up websites to display their ads by copying some code on to their site, Google would have to work with game programmers throughout the development process. This would be much more time consuming and would be a much largër risk for Google. In the same way that Massive signed the contract with 2K, Google would have to sign large contracts with game developers and work with them for several months to integrate their ads.

This enforces the fact that the main difference between what happened with DoubleClick and what could happen with video games is that it would probably be more work for Google to distribute their ads over multiple channels (i.e. more games). Since each game is programmed differently, there is no game equivalent to the JavaScrípt used in all AdSense ads. Every game would need to be tailored to Google's ad network individually. Difficult: yes. Impossible for Google: no way.

When Will They Do It?

In my opinion it's not a matter of if, it's a matter of when. The potential revenue from the gaming industry is too big for Google to ignore. Oh, and if you still aren't convinced, consider this: Microsoft, one of Google's main competitors, also produces the Xbox 360. If Microsoft decided to integrate their newly launched adCenter into Xbox games, would it really surprise anyone if Google countered by announcing a deal with Sony or Nintendo to integrate in-game dynamic advertising for the PS3 or the Wii?

About The Author Adam McFarland owns iPrioritize - simple to-do lists that can be edited at any time from any place in the world. Email, print, chëck from your mobile telephone, subscribe via RSS, and share with others